Volume 2(June 2021) EDITOR'S NOTE🖋 In the
newsletter's first issue, Chungcheong announced that it had launched a bid to
host the 2027 WUG. This issue introduces activities that demonstrate the desire
and willingness of residents in Mega Chungcheong province. The Republic of
Korea has already hosted WUGs three times: Muju-Chonju 1997, Daegu 2003 and
Gwangju 2015. We
would like to introduce the slogans and mascots of the three events. Let's
bring back those unforgettable moments of joy and glory! Strong desires for Chungcheong 2027 “With
the approval of the Korea Sport & Olympic Committee (KSOC), Chungcheong is
now officially confirmed as a 2027 WUG national candidate city. We will do our best to repay the support of the local people.” Mr. Lee
Si-Jong, the bid committee chair, said with great pleasure at its
general meeting of representatives on June 3, 2021.
The climate in Korea is very optimistic about the 2027 WUG in Chungcheong. In a national survey
conducted in November 2020, 86.3% of respondents supported the 2027 WUG in Chungcheong. The reasons for favoring included economic growth, sports
development, and an improvement of Chungcheong's image at home and abroad.
The KSOC approved Chungcheong as a national candidate city of the 2027 WUG The Daejeon Sports Forum adopted the "Declaration of support for the bid
for the 2027 Summer WUG in Chungcheong". In addition, the four councils of
Daejeon, Sejong, Chungbuk, and Chungnam initiated a proposal for the government
to support the wishes of Chungcheong actively. The promotional activities of Chungcheong are started all over the place. The opportunity and
expected effects of Chungcheong's bid are spreading widely through public
relations media such as electronic billboards and digital information displays
in the Chungcheong area and giving broadcasting interviews. Chungcheong will continue to promote the 2027 WUG at various festivals. The heritage of 3 Universiades
The Republic of Korea held three successful Universiades that welcomed university students with open arms and set the stage
for promoting friendship and goodwill. In 2003, Daegu hosted the 2003 Summer Universiade. It was attended by 174
countries, setting the record for the largest number of participating countries
in WUG history. Moreover, a delegation and cheering squad from North Korea
joined, adding the true meaning of the games. The 2015 Gwangju Universiade, held in
twelve years following the Daegu 2003, gained a reputation as a low-cost,
high-efficiency event with the principle of renovating existing facilities for
competition venues. The legacy of the three WUGs will shine brighter in the 2027 WUG in Chungcheong. The Slogans and Mascots Have you ever wondered what the slogans and mascots of
the three Universiades held in ROK were? They represent the meaning and image of
an event.
The Muju-Chonju 1997 used the slogan “Youth in one
place, the World in one’s arms” to foster a new world of harmony and hope. The
mascot ‘Mudori’ embodied the bright and clear expression of the agile and
intelligent squirrel winning the heart of young athletes.
The Daegu 2003 slogan was “Daegu in Fashion, Dreams in
Action” to create a festival of harmony beyond conflict. The mascot ‘Dreami’
envisioned the Daegu Universiade as a rainbow cyber-type character.
Universiade Mascots Mudori(1997), Dreami(2003), Nuribi(2015) A social media campaign, Start!
An Social media campaign has begun to call for support and
desire to host the 2027 WUG. The four Mayors and Governors of Chungcheong
joined the campaign as the first runners by posting slogans for the event on
their Facebook pages. Daejeon Mayor Her Tae-Jeong, Sejong Mayor Lee Choon-hee,
Chungbuk Governor Lee Si-Jong, and Chungnam Governor Yang Seung-jo posted and
hashtagged ‘Step, Jump, Leap, Together’, the slogan seeking the citizens’
interest and support. This campaign is open to anyone rooting for hosting the
2027 WUG can participate.
We look forward to a flurry of enthusiastic
messages and voluntary participation from many people! Share your stories and don't forget to tag us(@2027Chungcheong) on Facebook!
  2027CMBC 358 Galmae-ro, Sejong city, Republic of Korea 2027chungcheong@gmail.com +82(0)44-589-4142
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